X Partners with Sports Leagues for Exclusive Live Coverage
X Lands Major Sports Leagues for Live Game Streaming
(X Partners with Sports Leagues for Exclusive Live Coverage)
X announced groundbreaking partnerships today. The platform secured deals with major sports leagues. X users will soon see live games directly in their feeds. This is exclusive content only available on X.
Major League Baseball is on board. So is the National Basketball Association. The National Football League joined too. The National Hockey League is part of the deal. Ultimate Fighting Championship content is also included. These leagues bring huge audiences. Fans won’t need separate apps anymore. They can watch games right inside X.
This move changes how fans experience sports. People can watch key moments live. They can also join conversations instantly. Fans discuss plays as they happen. They share reactions in real time. The platform becomes a central hub for sports fans.
(X Partners with Sports Leagues for Exclusive Live Coverage)
The live games will appear directly in users’ timelines. No special app downloads are required. Viewing is seamless within the X experience. The company plans to roll this out soon. Exact dates will be shared later. This is a major step for X. It positions the platform as a top spot for live sports. Millions of fans are expected to tune in.

